The Benefits of phone scripts
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Phone scripts requires sales techniques and it is a skill. Over the years I have seen companies hire experts’ and do training for hours at a time using sales techniques. Phone scripts will always need consistent improvement and by doing a phone call each time. Take the time to get feedback and how you can improve it.
The idea of calling someone is that you are introducing your business and not trying to sell them something. Businesses today are contacted sometimes as much as 20/40 calls a day with companies ring to sell them something. You need to stand out from the rest using some of the sales techniques below.
But most of all you need to give the business /person you are calling respect. Asking your customers questions and not telling your customers what you want to do.
Using words like
Could it be possible?
Would it be possible?
Could you help me?
Do you mind?
Can I?
…..
Etc
When calling business/persons you need to make the most of that call.
For example
A client of mine was having an issue of calling business /people. And found when they was not interested in buying their product/service they would just say ok and that would be the end of their relationship. If you research the best companies in the world they do one thing different they communicate regally with the customers.
Customer service is not just when the customer buys your product/service once.
It’s about keeping them updated reminding them of your business what is and has happen within your company since they spoke to you last. In the meeting I pointed out to my client how the first call is so important. You need to make the most of the call and get the best information from you customer/ potential customer as you can in the first call. Also give the person you’re calling the best information you can in the smallest amount of time.
Remember you’re not trying to sell them anything over the phone with your first call .
People don’t like this.
You want to build a relationship with your customer …
If they are not interested in your business then asked them when they could be in a position to consider your product or service.
Then you know when to call them back.. Could be one month one year butt most importantly you have introduce your business … they have heard of you now..
And you know when to call them back and to get the business this is the most important part is that you call them back when you say you will … call backs get the business full stop.
At the end of your first call you should always ask would it be possible that we update you with what is happening within our business ….. You should achieve at least 60% off people saying yes that would be fine … and in most cases it should reach 80%
Using a basic email can do this but you are better of using a strategy with your website
Using a blog
A newsletter is the best way of achieving your goal.
You have your customer email list
New potential customers from your phone calls
So now you can write, shoot a video blog once a month
Same with your newsletter
And each month you are communicating with your customer/potential customers through your
Website which contains your
Blog & newsletter
Which are then used through your emails and social media
Now you are achieving communication is the most cost effective way … in fact what do you think this phone call is achieving?
It is the basic tool for any business ……
And it is working as your
Sales
Marketing
Advertising
PR
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